Why Apple Is Shaking in Its Boots

Why Apple Is Shaking in Its Boots

I have always believed that Apple fears no one. Valued at over one trillion dollars, the maker of iPhones and iPads can do whatever it wants when marketing its products. It can count on the loyalty of tens of millions of passionate customers that make it immune to market fluctuations. Apple is … Read more

Human Touch or iTouch

Human Touch or iTouch 4

“What would you think if a robot showed up with your food?” This is the question I asked Ross and Kelly, a young couple in a Newark, New Jersey airport restaurant. “Oh, interesting,” answered an intrigued Kelly. “No thanks,” disagreed Ross, “you would miss the human touch.” Not the best way to … Read more

Why Did Steve Jobs Limit His Children’s Exposure to Technology?

Why Did Steve Jobs Limit His Children's Exposure to Technology? 1

There is the mistaken impression that computers represent the future and that everyone, especially the very young, should become computer savvy as soon as possible. According to this view, failure to expose children to high technology handicaps their ability to function in the real world. However, in the real world, addiction to … Read more